Digital Reputation • Privacy • AI Risk Protection


For individuals who cannot afford digital exposure.

SABLR is a discreet concierge service for digital privacy, AI-era reputation protection, and personal online security consultancy for high-visibility individuals, UHNW families and public-facing professionals.

Quietly in Control.

We protect your digital footprint before it becomes a reputational risk.

We correct misinformation.
We remove unwanted visibility.
We protect against AI-driven risks.
Your identity stays controlled - always.

For leaders, families and professionals whose visibility places them at greater exposure.

Request a Private Audit

The Three Core Pillars

AI Reputation Security™

Continuous protection against AI hallucinations, deepfakes, impersonation and false narratives.

Executive Fingerprinting™

A forensic, 360° audit of your digital identity - risks, exposure and vulnerabilities mapped and secured.

Family Digital Protection™

Full digital safeguarding for UHNW families: privacy hardening, visibility reduction and ongoing monitoring.

When Reputation and Privacy Matter Most.

Trusted by the visible, the valuable, and the vulnerable.

We work with high-net-worth individuals, executives, creators, and family offices who understand that privacy is not a luxury - it’s a necessity.

  • Executives & board members

  • Founders & investors

  • Creators & public figures

  • High-net-worth families

  • Political and philanthropic leaders

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Who we are

SABLR is a digital-privacy and cybersecurity concierge for individuals, families, and executives whose success places them in the public eye.

We quietly audit, manage, and minimise what exists about you online, from outdated content and data trails to AI hallucinations and personal-exposure risks. What can be removed is removed. What remains is secured.

Then we protect your digital life with bespoke, discreet cybersecurity support built around you, your routines, your risk profile, your public visibility. Not just your login.

This isn’t PR.
This is digital peace of mind.

Your digital presence already tells a story.

We just make sure it’s the right one.

Why do we exist?

Because the internet has changed.
And so has privacy.

Search engines now suggest what you didn’t say. AI tools hallucinate bios that never happened. One post, one photo, one forgotten forum can rewrite your narrative - or your child’s - in seconds.

Our process extends beyond visibility. Once your footprint is cleaned, we help protect what remains - from AI hallucinations to unauthorised access points.

We believe discretion is more valuable than exposure.

  • We believe presence is powerful - when you control it.

  • And we believe peace of mind is worth investing in.

SABLR was created for people who agree.


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Why choose SABLR?

Human-led, not AI-generated

  • Trusted by private clients and elite advisors

  • Designed for longevity, not quick fixes

  • Always discreet, always personal

Ready when you are.

Request a Private Audit
  • “I didn’t know what was visible about me online until SABLR showed me. Within six weeks, my address, my children’s school, and an old image from a tabloid were all gone. Quiet, efficient, and worth every penny.”

    Founder, London

  • “It feels as though SABLR truly understands what it means to protect a digital identity.

    Author & Public Speaker, US

  • “Their clean-up and monitoring services now run in the background. It’s one less thing to worry about - and that’s invaluable.”

    Chief of Staff to a public figure

  • “I’m in the public eye, but my family didn’t choose that. SABLR helped us create a digital boundary that’s protective, not paranoid.”

    Media Personality, UK

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Ready to take control?

Whether you're preparing for press, safeguarding your family, or correcting the narrative - we’re ready when you are.

Request a Private Audit